Coca-cola considers cannabis-infused drinks - WSIL-TV 3 Southern Illinois

Coca-cola considers cannabis-infused drinks

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WSIL -- Coca-Cola is making some waves today with news that it's considering a new ingredient: cannabis.

Coke says it is "closely watching" the growth of drinks infused with cannabidiol, or CBD. CBD is a non-psychoactive component derived from marijuana.

It's all part of a rise in what's being called "functional wellness beverages".

Coke says these cannabis drinks appear to be gaining ground globally. Coke is said to be in talks with a Canadian cannabis company, Aurora Cannabis, on potential products.

For now, Coke says it's just watching the increased interest and has not made any official decisions yet.

Another company, Constellation Brands (which makes Corona beer and Svedka vodka) announced in August it is investing $4 billion in Canadian cannabis company Canopy Growth.

Canada is in the process of legalizing recreational use of marijuana. The drug is still illegal under federal law in the United States, although some states have decriminalized it.

Coca-Cola has already been diversifying as consumption of soda continues to decline. The company, with its iconic brands ranging from Coke and Sprite to Powerade, announced it will acquire the Costa Coffee chain for $5.1 billion in August, and has expanded into other products including juice, tea and mineral water over the past decade.

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